United Kingdom
James Peach is an award-winning global marketing leader (Ex-Uber, Ex-Coca-Cola, Ex-Vinted), world cyclist, adventurer, and founder of The Growth Project. He has led high-performing marketing teams across Europe and North America, building some of the world’s best-loved brands.
After two years cycling 41,000 km unsupported around the world, and pioneering endurance challenges such as the first triathlon of an entire country, James now helps individuals and teams rethink how they grow and perform under pressure.
Through The Growth Project, he introduces a practical, actionable alternative to the traditional ‘growth mindset’—blending lessons from business and adventure to unlock sustainable progress.
A sought-after speaker, James captivates audiences with humour, energy, and powerful takeaways. His talks are a refreshing shift from the every day, helping people see challenges as opportunities for transformation.
Reinventing Resilience: Turning Stress into Strength
In today’s fast-paced world, change is constant and pressures are unavoidable. But what if pressure wasn’t the enemy of performance, but the catalyst? What if resilience was no longer just bouncing back, but leaping forward?
This session redefines what it means to thrive under pressure. Drawing on James’s experience at global giants like Uber and Innocent, alongside stories from cycling 41,000 kilometres around the world, audiences learn how to build real, modern resilience that fuels consistent, high-level performance.
Participants will explore how to shift from reactive burnout to proactive strength, turn uncertainty into momentum, and lead teams that can bend without breaking. James shares how to apply the mindset of an adventurer and the structure of a global business leader. Resilience is no longer just a personal trait, it is a team-wide strategy.
Key Takeaways:
- Strategies to turn pressure into performance and embrace the unknown
- Insights on how to lead with clarity and calm during uncertainty
- A mindset shift from individual resilience to a shared, team-wide strategy
The Growth Project: You Are the Strategy
At some point, every individual or team hits a wall. Progress slows, motivation dips, and it becomes unclear how to move forward. These moments are not the end of growth. They are an invitation to redefine what is possible.
In this session, James shares a practical framework to move beyond stagnation and unlock continuous development. He draws on leadership experience from global brands like Uber and Innocent, along with hard-earned lessons from his solo expeditions across continents. The result is a powerful blend of business insight and personal grit that helps teams grow with intention.
Participants will learn how to identify plateaus early, turn pressure into progress, and create a culture where growth is steady, sustainable, and shared by everyone.
Key Takeaways
- A clear framework for identifying and overcoming personal and professional plateaus
- Taking ownership of individual growth and being a champion for continuous improvement
- Practical strategies for building long-term development habits
The Culture Shift: Teams That Dare More and Deliver Better
Too often, leaders rely on traditional methods to solve complex cultural challenges. While these approaches may offer short-term fixes, they often miss the opportunity for lasting transformation.
In this session, James introduces a new way of thinking by blending corporate leadership strategies with lessons learned from navigating extreme adventures. This unique combination encourages leaders to think creatively, act boldly, and lead with greater impact. The focus is on moving beyond tactical solutions to foster true cultural change and long-term innovation.
Participants will discover how to break free from default thinking, challenge assumptions, and build environments where innovation and adaptability thrive.
Key Takeaways
- Strategies to unlock creativity and innovation within teams
- Insights on how to lead through complexity with clarity and courage
- Tangible lessons in building a culture of collaborative curiosity
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