Georgia
Chris Tuff was one of the first advertisers to work directly with Mark Zuckerberg in 2006 and filmed one of the first “viral” videos, which landed him on the front page of The Wall Street Journal. Chris was one of the first marketers to work directly with Facebook and is now one of the foremost thought leaders in the social space. The youngest partner in history at 22squared, a 100-year-old advertising firm, he is a pioneer of the social media digital marketing space. He oversees all aspects of social media strategy, paid, owned, and earned content, as well as measurement and optimization. Always on top of emerging trends, he's also responsible for partnership development with new technologies and guides social innovation practice. Chris has helped drive engagement rates, advocacy, and social ROI for Buffalo Wild Wings, Dunkin Donuts, Baskin-Robbins, Costa Rica Tourism, and Publix, to name a few
Tuff’s natural ability to connect with his nearly 80% millennial and Gen Z workforce led him to publish the national bestselling The Millennial Whisperer in 2018. A global movement soon followed, as Tuff shared lessons on empathy and genuine connection at work on some of the largest stages in the world including such Fortune 100 companies as Nike.
In 2021, Tuff shifted toward connections outside of organizations in writing his latest book, Save Your Asks. He’s interviewed some of the world’s greatest leaders and entrepreneurs and is publishing this handbook to equip everyone with the tools to become better salespeople and networkers through a focus on authenticity and connection. In this book, he highlights real world examples of “askholes” and such sales techniques as “shawshanking.” Tuff likes to leave audiences with stories they remember and free tactics they can immediately implement.
Tuff is a highly accomplished digital marketer, investor, business development leader, and public speaker. When the Vanderbilt graduate and advocate of empathy and connection disconnects from his passionate work, you’ll find him spending time with his wife and two daughters, chasing chickens around their Atlanta home, or kiteboarding.
Save Your Asks
How can fostering genuine connections have an immediate impact on topline growth? This keynote teaches how ditching the cliches of transactional networking can 3x your conversion.
Key Takeaways:
- Look at building—and sustaining—connections in a new, more energizing light
- Learn how identifying prospects’ pain points and offering solutions can instantly increase conversion
- Build a new network of genuine, lifelong connections
- 3x your sales ability in business
Creating a Culture of Connection
Lazy. Entitled. Needy. These are just some of the words used to describe Millennials and Gen Z-ers in the workplace. In this keynote, Chris offers a practical, profit-focused playbook for working with and motivating a multigenerational workforce.
Key Takeaways:
- Identify what’s missing from your leadership style
- Build a work culture employees crave
- Win at recruiting new employees
-Retain current employees by learning to motivate, manage, and grow a multigenerational workforce
Leading with Genuine Connection
In the wake of The Great Resignation, many companies are scrambling to find ways to attract & retain top talent AND improve their topline ROI. This keynote shows how the power of genuine connection—inside and outside the organization—can instantly accomplish both.
Key Takeaways:
- Build a work culture employees crave - Increase recruitment and retention
- Arm your sales team with tactics to improve topline ROI
- Bring passion, fulfillment, and fun into the way you’re doing business
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