901-754-9404
My List0

We've now made it easier for you to research and save your favorite keynotes speakers. Click on the + sign to add a speaker to your Speaker List and email your favorites to colleagues and friends.

using System.Text.RegularExpressions;
David Meerman Scott, Speaker

David Meerman Scott

    • Business Growth Strategist, Entrepreneur, VC Strategic Partner
    • WSJ Bestselling Author of Eleven Books, latest is Fanocracy
Full Bio
In Person-Fee 🛈

$20,000 - $30,000

Virtual Fee:

$10,000 - $15,000

Travels From

Massachusetts

David Meerman Scott - Fearless Selling

David Meerman Scott - Fearless Selling

2018 Demo

2018 Demo

Align Sales Process

Align Sales Process

David Meerman Scott Speaker Biography


“You create a Fanocracy by changing the way you think about your customers.”
- David Meerman Scott


If the changes thrust upon us by the coronavirus did anything, they affirmed how much we value human connection in our daily lives. David Meerman Scott, who helps companies and organizations define strategies to grow business, has been researching this idea of human connection for some time. He spotted the online content revolution in its infancy and wrote five books about it including The New Rules of Marketing & PR, the definitive book on the topic, translated into 29 languages. Now, David’s identified a seismic shift underway. Overwhelmed by nonstop superficial online communication, people are hungry for true human connection. Smart companies and organizations are winning by applying the elements of fandom –it’s not just for celebrities anymore...it’s rocket fuel to grow business.

David’s eleventh and latest book, Fanocracy, written with his millennial daughter Reiko, reveals the science behind fandom –the power of making business personal. He establishes how and why people become passionate about the things they love and how any company can create a fanocracy to harness the most energetic customer force in the world: die-hard fans. Companies and organizations of all sorts are doing it, including those from the most unlikely industries. David’s high-energy presentations highlight strategies and success stories of business fandom using bold images and video to energize and inspire audiences.

David’s ideas have captured the attention of respected firms and organizations all over the world –having spoken in over 40 countries and on all seven continents. His groundbreaking strategies don’t just slap new tools onto dusty old strategies –they reinvent the way to engage the marketplace.

The top-selling book by David is The New Rules of Marketing & PR, a Wall Street Journal bestseller in its 6thedition with over 400,000 copies sold. It is available in 29 languages and used as a text in hundreds of universities and business schools worldwide. Real-Time Marketing & PR and The New Rules of Sales and Service have each broken new ground with fresh ideas. David is co-author of Marketing the Moon (and contributing producer of the 2019 PBS documentary it inspired, Chasing the Moon) and Marketing Lessons from The Grateful Dead. David’s next book is co-authored with his daughter, Reiko, and reveals how the power of fandom –long understood in the celebrity world –can be harnessed by business.

David is the pioneer of Newsjacking, a business growth strategy so successful that it is now listed in the Oxford English Dictionary: “In the space of a few short years, newsjacking has gone from an experimental technique to a staple in every social media-savvy marketing department’s arsenal. Its contemporary iteration, however, dates from the early twenty-first century, as first popularized by marketing and sales strategist David Meerman Scott.”

David is a globalist with real-world experience building businesses and a sharp eye for the bigger marketplace. He moved to Tokyo at age 26 to establish the Japan office of a Wall Street Real-Time economic advisory firm. He worked for global Real-Time media companies in Tokyo for seven years and Hong Kong for two. David was Asia marketing director for Knight-Ridder in the mid-1990s before moving to the Boston area where he was marketing VP for two publicly-traded U.S. companies. Losing his job following thesale of NewsEdge to Thomson Reuters delivered David the gift of reinvention as a strategist advising organizations on the new realities of agile, Real-Time business.

David is a co-founder and partner in Signature Tones, a sonic branding studio. Signature Tones works with clients to create sonic logos and original music for use perfectly in tune with their brand. Sonic branding includes original music that is used in videos, podcasts, products and services, as walk on music for speaking engagements, in TV and radio commercials. David is an advisor to emerging companies who are working to transform their industries by delivering disruptive products and services. Besides delivering success as a member of the board of directors of NewsWatch KK (successfully sold to Yahoo Japan) and Kadient (successfully merged with Sant), and on the board of advisors of Eloqua (successful IPO in mid-2012 and sale to Oracle in early 2013) and GrabCAD (successfully sold to Stratasys in mid-2014), his current portfolio of advisory clients includes HubSpot, where he has served since 2007, (successful IPO in 2014), digital selling firm Vengreso, Mynd, Harmony, YayPay, SlapFive, ExpertFile, and InstaViser as well as non-profits including the Grateful Dead Archive at University of California/Santa Cruz and HeadCount. He is also a strategic limited partner and advisor to Stage 2 Capital, a go-to-market venture capital fund investing in and advising companies scale sustainable revenue and healthy growth.

To book David Meerman Scott call Executive Speakers Bureau at 901-754-9404.

FANOCRACY – THE POWER OF MAKING BUSINESS PERSONAL
Fandom is not just for celebrities anymore. Forward-thinking companies have found that it’s rocket fuel for business growth. They’ve created fanocracies which value customers differently and harness their passions to make business personal. In this talk, David Meerman Scott unpacks the science behind fandom that he and his millennial daughter Reiko uncovered when writing Fanocracy. Audiences learn from inspiring examples of offbeat and mainstream businesses and organizations – even those from seemingly fan-impossible mundane categories like car insurance and enterprise software – that have harnessed passion to create fans, both external and internal, to win big.

THE NEW RULES OF MARKETING AND PR
The way most companies sell is not aligned with the way people buy. Engaging customers on their own terms is a huge growth opportunity. In this presentation, David Meerman Scott unpacks fresh, measurable and low- and no-cost strategies to instantly and directly reach your audience. Scott’s high-energy presentations shine a light on the best examples of success from a wide variety of large and small organizations – from business-to-business outfits to rock bands, nonprofits to entrepreneurial growth businesses. He inspires people with confidence to try new ways to get found at the exact moment buyers are looking. Social media are the tools but it’s the Real-Time mindset that drives strategy in a world where speed and agility win – not the biggest budget. Learn how to win hearts and minds of the people crucial to your success and profitability.

Turning Customers into Fans in Challenging Times
This presentation will talk about how the pendulum has swung too far in the direction of superficial online communications at a time when people are hungry for true human connection. In today's challenging world, we all have an opportunity to use online media, especially video, to reach people and create those powerful connections that build fans.

 

BEYOND THE KEYNOTE
David Meerman Scott is available to deliver sales and marketing workshops or coaching sessions. In them he provides a step-by-step framework for implementing Real-Time sales or marketing/PR strategies. These sessions drill down to explore tactical, actionable plans to reach buyers directly and in Real-Time and create a fandom-based approach to nurturing your most important relationships. Please inquire for specific details.

Related Speakers

Aleya Harris, Marketing keynote speaker

Aleya Harris

Founder of The Evolution Collective Inc. and The Radical Rebirth Retreat

Laura Adams, Speaker

Laura Adams

Special Advisor

Greg Lindsay, innovation speaker

Greg Lindsay

Senior Fellow of the New Cities Foundation

Chris Brogan

Chris Brogan

 Author of Nine New York Times Bestselling Books

Scott Augenbaum, Cyber Security Speaker

Scott Augenbaum

Retired FBI Agent with expertise in Cyber Crime Prevention

IN-Q keynote speaker

IN-Q

A powerful keynote experience that builds trust

Rhonda Fischer keynote speaker

Rhonda Fischer

Patient Safety Advocate

Dr. Yossi Sheffi, keynote speaker

Yossi Sheffi

Director

Jessica Groopman, keynote speaker

Jessica Groopman

Industry Analyst & Founding Partner

Thomas Keller, speaker

Thomas Keller

Award-Winning Chef & Entrepreneur

Andrea Simon, speaker

Andrea Simon

Scott Greenberg

Scott Greenberg

NEXT LEVEL: Management

Reviews

Testimonials

Everyone on the ESB team has been great to work with for our events. Looking forward to keep working with ESB!

Plexus Worldwide

We had a positive experience with ESB. Matt Meyer is a great communicator and easy to get a hold of. His helped us through the process to mak..

BNSF

ESB was patient, thorough, and responsive during the planning process. Thank you for making this such a great experience for us!

ConnectWise

ESB supported our needs and the needs of our speaker throughout the entire process. I highly recommend working with ESB to find your next spe..

DogWatch

"It's always a pleasure to work with ESB. Very professional and personable staff. Thanks!"

Testimonial | Texas Society of Architects

"Excellent! Thank you for being a true partner to our organization and its development."

HCA Healthcare

"They are the only speakers bureau I will even consider using!"

Testimonial | Youth Villages

A wonderful bureau to work with! Big ups to everyone who helped make our event a success. Fingers crossed we get the chance to collaborate fo..

MDRT | Testimonial

"As always, you are the best most responsive speaker bureau I've ever worked with!"

Image Media

Angela Schelp was a great partner in finding the right kick-off speaker for our conference. This was my first conference identifying the keyn..

CubeSmart
Need Suggestions? Have Questions?

Need Suggestions? Have Questions?

Call to discuss how we can you help find the right speaker(s) for your organization.

© 2024 Executive Speakers Bureau. All Rights Reserved.

Design and Developed by eBiz Solutions

Get Ideas in 1 hour or less

Executive Speakers Bureau consistently receives praises about our speed and efficiency. From the beginning of your event planning, our extensive online speaker database and resourceful staff allow us to quickly equip you with the best speaker for your event.

Need a last minute speaker? No worries. Our speed and efficiency help us give you ideas for speakers in one hour or less.

Please fill in information below