Jim Fannin

World's #1 Coach of Champions

Jim Fannin is the World’s #1 Coach of Champions. Jim has coached more champions – in sports, business and life – than anyone on earth. As a mental performance coach to some of the world’s top athletes and most successful company CEOs, he has been called the “Change Your Life” Coach.

His thought management system has transformed tens of thousands of people’s lives by teaching them to reduce and manage their thoughts – putting them in a “Zone” mindset. Jim created and personally funded a private research project in 1974 with three Ph.D.’s from Ohio State University that focused on maximizing learning in children. This 18-month research project spawned his S.C.O.R.E.® Success System that became the groundbreaking model that effectively attracts the “Zone” mindset for reaching peak performance. This led to Jim becoming the ZoneCoach® to amateur and professonal athletes worldwide. Jim is an author, professional platform speaker, a former professional tennis player, life strategist and sports & business consultant.

He has 35+ years of professional coaching, consulting and public speaking experience. He has coached hundreds of professional athletes from nine sports including members of the PGA and LPGA Tours, NBA, NFL, NHL, MLS, MLB, US Equestrian Association, World Series of Poker and the Olympics. He has trained tens of thousands of individuals and hundreds of companies from 50 industries in peak performance. He’s been featured on ESPN, NBC, ABC, CBS, and Lifetime and published in the Wall Street Journal, Sports Illustrated, Golf Magazine, Cosmopolitan, Esquire, Fortune Small Business and hundreds of other respected newspapers and magazines. Jim has published multiple best-selling works including, S.C.O.R.E.® for Life and the internationally renowned 90-Second Rule™. He has created and delivered:

  • 400+ parent workshops on “Coaching Your Kids to Greatness”
  • 350+ student workshops on “Thinking Like a Champion”
  • 1000+ workshops on specific aspects of Life, Business, and Sports
  • 1000+ keynote addresses; performed before audiences of 7000+
  • International seminars for Worldview International Foundation on empowering the underprivileged (Sri Lanka, Thailand, Nepal, Ukraine, Japan, Korea, Australia, India)

Jim has addressed hundreds of major corporations, including Mitsubishi Electric, Navistar, Merrill Lynch, General Electric, IBM, Apple Computer, Transamerica, Allstate Insurance, New York Life, Life Technologies, BMO Bank Group, Northern Trust Bank, Domino’s Pizza, Carnation, Sports Illustrated, Blue Cross, Starwood Hotels, Silhouette Optical, Bertram Yacht, Miles Labs, Mercedes, Dominick’s Finer Foods, Toyota, Honda and Chrysler; and non-profits Worldview International Foundation, UAW Ford, YEO, YPO, YMCA, PGA of America, Children’s Memorial Hospital, Hugh O’Brien Foundation, Cancer Wellness House, and Boy’s Clubs of America to name a few.

Today, Jim divides his time between public speaking, writing, personal coaching (6500 coaching minutes per month via cell phone), corporate consulting, physical fitness, travel, and his charity, Think Like A Champion (TLC) Foundation. Jim and his family live outside Chicago, IL.

To book Jim Fannin call Executive Speakers Bureau at 901-754-9404.

See Below for Full Bio

  • Speaking Topics:

    Attitude, Change, Inspiration, Leadership, Motivation, Personal Growth, Teambuilding, Women's Issues

  • Travels From:

    Illinois

  • Price:

    $30,000 - $50,000

    Notes on Fees

  • Videos
  • Full Bio
  • Speech Topics
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  • Testimonials
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Jim Fannin


Jim Fannin - Keynote Speaker

Jim Fannin is the World’s #1 Coach of Champions. Jim has coached more champions – in sports, business and life – than anyone on earth. As a mental performance coach to some of the world’s top athletes and most successful company CEOs, he has been called the “Change Your Life” Coach.

His thought management system has transformed tens of thousands of people’s lives by teaching them to reduce and manage their thoughts – putting them in a “Zone” mindset. Jim created and personally funded a private research project in 1974 with three Ph.D.’s from Ohio State University that focused on maximizing learning in children. This 18-month research project spawned his S.C.O.R.E.® Success System that became the groundbreaking model that effectively attracts the “Zone” mindset for reaching peak performance. This led to Jim becoming the ZoneCoach® to amateur and professonal athletes worldwide. Jim is an author, professional platform speaker, a former professional tennis player, life strategist and sports & business consultant.

He has 35+ years of professional coaching, consulting and public speaking experience. He has coached hundreds of professional athletes from nine sports including members of the PGA and LPGA Tours, NBA, NFL, NHL, MLS, MLB, US Equestrian Association, World Series of Poker and the Olympics. He has trained tens of thousands of individuals and hundreds of companies from 50 industries in peak performance. He’s been featured on ESPN, NBC, ABC, CBS, and Lifetime and published in the Wall Street Journal, Sports Illustrated, Golf Magazine, Cosmopolitan, Esquire, Fortune Small Business and hundreds of other respected newspapers and magazines. Jim has published multiple best-selling works including, S.C.O.R.E.® for Life and the internationally renowned 90-Second Rule™. He has created and delivered:

  • 400+ parent workshops on “Coaching Your Kids to Greatness”
  • 350+ student workshops on “Thinking Like a Champion”
  • 1000+ workshops on specific aspects of Life, Business, and Sports
  • 1000+ keynote addresses; performed before audiences of 7000+
  • International seminars for Worldview International Foundation on empowering the underprivileged (Sri Lanka, Thailand, Nepal, Ukraine, Japan, Korea, Australia, India)

Jim has addressed hundreds of major corporations, including Mitsubishi Electric, Navistar, Merrill Lynch, General Electric, IBM, Apple Computer, Transamerica, Allstate Insurance, New York Life, Life Technologies, BMO Bank Group, Northern Trust Bank, Domino’s Pizza, Carnation, Sports Illustrated, Blue Cross, Starwood Hotels, Silhouette Optical, Bertram Yacht, Miles Labs, Mercedes, Dominick’s Finer Foods, Toyota, Honda and Chrysler; and non-profits Worldview International Foundation, UAW Ford, YEO, YPO, YMCA, PGA of America, Children’s Memorial Hospital, Hugh O’Brien Foundation, Cancer Wellness House, and Boy’s Clubs of America to name a few.

Today, Jim divides his time between public speaking, writing, personal coaching (6500 coaching minutes per month via cell phone), corporate consulting, physical fitness, travel, and his charity, Think Like A Champion (TLC) Foundation. Jim and his family live outside Chicago, IL.

To book Jim Fannin call Executive Speakers Bureau at 901-754-9404.

90-Seconds To Think Like A Champion

Jim Fannin introduces the five qualities of a champion and provides concrete, proven 90-second tools and techniques to insure these qualities are maximized. For over 40 years, these 90-second tools have been used to simplify and balance one’s life while maximizing results in every aspect of one’s life, business or sport.From the first minute of Mr. Fannin’s interactive, presentation, he will coach each audience member as if they have already signed a one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone tools and techniques they can utilize in their life and business with near-instant results. This impactful and entertaining keynote can be adjusted to fit the audience and the overall theme of the corporate or group initiative. 

90-Seconds To Sales Records

Jim Fannin introduces the five qualities needed for the buyer and seller of goods and or services to form a win-win partnership that impacts both bottom lines (B2B) and the overall buying experience. Mr. Fannin provides concrete, proven 90-second sales tools and techniques to insure these qualities are maximized. Every sales executive in the audience will walk away with these 90-second tools to help them set their personal, corporate or industry sales records.

From the first minute of Mr. Fannin’s interactive presentation, he will coach each audience member as if they have already signed a one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone tools and techniques they can utilize in their life and sales career with near-instant results.This sales keynote is a game-changer. It can be adjusted to fit the audience and the overall theme of the sales initiative. 

90-Seconds To Ultimate Wellness

Jim Fannin introduces the five qualities of ultimate wellness. This keynote may be a lifesaver for many in the audience. As a cancer survivor, Mr. Fannin provides concrete, proven 90-second tools and techniques to slow down the aging process, recover more swiftly from injury or disease, and provide a blueprint for a quality life of simplicity, balance and overall great wellness.

For over 40 years, these 90-second tools have been used to assist Jim’s sports in gaining an physical and mental edge in the most competitive sports in the world.

From the first minute of Mr. Fannin’s interactive presentation, he will coach each audience member as if they have already signed a one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone 90-second tools and techniques they can utilize in their wellness with near-instant results.This wellness keynote has been presented to healthcare executives, hospital administrators, nurses, cancer patients, caregivers, and audiences seeking the secrets to a simple, balanced and healthy lifestyle. 

90-Seconds To A Great Relationship

Jim Fannin introduces the five qualities of a dynamic and loving couple and provides concrete, proven 90-second tools and techniques to insure these qualities are maximized. Based on his new book of the same title, the information presented is a relationship “game-changer.” For over 40 years, these 90-second tools have been used to forge the bond between couple worldwide.

From the first minute of Mr. Fannin’s interactive presentation, he will coach each audience member as if they have already signed a one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone 90-second tools and techniques they can utilize in their relationship with near-instant results.

This relationship keynote has been responsible for saving marriages, re-kindling romance and igniting the passion that’s been missing for years and even decades.

Every couple needs to attend this powerful and impactful presentation. 

90-Seconds To A Profitable Business

Jim Fannin introduces the five qualities of a champion business and provides concrete, proven 90-second tools and techniques to insure these qualities are maximized. For over 40 years, these 90-second tools have been used to maximize the short-term and long-term bottom line in business along with work-life balance applications that will impact the overall culture of an organization.

From the first minute of Jim Fannin’s interactive, presentation, he will coach each business owner, management executive or team member as if they have already signed a personal, one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone business management tools and techniques they can utilize with near-instant results. In addition, the audience will receive work-life balance tools and techniques that will foster a new culture of positivity and productivity.

This business management keynote has changed the culture of many companies. The presentation can be adjusted to fit the audience and the overall theme of the corporate or group initiative. 

90-Seconds To Great Leadership

Former Titles and/or Taglines Used:  90-Seconds To Positive Influence, Leading in Tough Times, Impacting the Corporate Soul, Get Your Team in the Zone, Developing Champions, Leading a Championship TeamThis powerful keynote is for leaders from all walks of life. From CEOs of Fortune 500 companies, business leaders from every industry and niche and college coaches to PGA instructors, Jim Fannin will showcase how the power of thought can be transmitted to direct reports or through multiple layers of an organization with incredible speed and quality.

Jim will introduce the five qualities of a great leader and provide concrete, proven 90-second “leadership” tools and techniques to insure these qualities are maximized. For over 40 years, these 90-second tools have been used to influence the thoughts and consequently the actions of direct reports and entire organizations.

From the first minute of Jim Fannin’s interactive, presentation, he will coach each leader in the audience as if they have already signed a personal, one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone “power of influence” tools and techniques they can utilize with near-instant results. These tools and techniques address the following:

  • Change To A “Living” P/L
  • How To Conduct Zone Meetings
  • Team Body Language
  • Synchronized Thought
  • Developing Thought Leaders
  • Corporate Intuition

This leadership keynote has impacted tens of millions of people through thousands of audience members over 40 years. The presentation can be adjusted to fit the audience and the overall theme of the corporate or group initiative. 

90-Seconds To Coaching Your Child To Greatness

This rare and unique keynote is for parents that want to give their child the greatest gift possible…the power of decision-making.

“Your child is only as good as what he or she thinks when you’re not there.”

With this primary theme, Jim will showcase the five qualities of greatness and provide concrete, proven 90-second parenting tools and techniques to insure these qualities are maximized in their children. For over 40 years, these 90-second tools have been used to influence the thoughts and consequently the actions of millions of children.

From the first minute of Jim Fannin’s interactive, presentation, he will coach each parent in the audience as if they have already signed a personal, one-year coaching agreement. Every attendee is guaranteed to walk away with concrete, stand-alone “parenting” tools and techniques they can utilize with near-instant results.This parenting keynote is for parents with children of all ages.

Chairman, Bridgeview Bank Group

Jim’s tools and techniques have not only helped me, my company, and my family, but they have helped me achieve balance among these arenas as well. In addition, my bank went from $150M to $1.5B in assets with record returns thanks to Jim.”

Mitsubishi Electric

“Jim Fannin is one of the best platform speakers in the world. We’ve booked him for multiple talks and will book him again. He’s amazing!”

Frank Thomas (MLB All-Star)

“Reaching the Hall of Fame…I mean I owe it to Jim Fannin. To be honest, he taught me to live in the Zone. I’m not just talkin’ the talk, but walkin’ the walk. Once I started using Jim’s S.C.O.R.E.® System and his 90 -Second Rule™ it changed my entire life and my career. The 90-Second Rule™, please check it out. It will change your life forever.”

Peter Fleming, 4-time Wimbledon Doubles Champion

"I've known Jim Fannin for over 25 years and I still use his S.C.O.R.E. System principles. From helping me reach the pinnacle of professional tennis to the present, S.C.O.R.E. has stood the test the time."
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