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The Magical Assumptions Behind Openness: Andy Cohen at TED
Andy Cohen reveals the greatest secret in the world
Andy Cohen is a business practitioner, performer and educator. He actively works with the world best companies, while teaching at the world’s most respected universities. His motivational speeches are re-defining the meaning of the standard business keynote. Using magic as a metaphor, he reveals key concepts that empower new thinking and drive innovative business solutions in communications, leadership and management. His experiential approach in leadership communication guarantees 100% participation from the audience. This high level of immediate involvement generates instant action and leads to long-term, sustainable results.
Andy Cohen is widely recognized as an idea and innovation marketing guru, as well as a best-selling author. He has been a driving force behind the success of some of the world's leading brands, providing strategic advice and leadership motivation to senior executives and their teams. Through his talent as a motivational speaker, he has helped these corporate executives to craft innovative business solutions and generate a billion dollars in measurable sales.
As a best-selling author and practitioner, Andy Cohen has developed keen insights into what drives high-performing companies and what distinguishes their approaches to customers, employees and leadership. A respected marketing guru, Cohen has worked with some of the biggest names in business, including American Express, AOL, Charles Schwab, L'Oreal, Novartis, HSBC, Club Med, Merrill Lynch, P&G and Clorox. He has produced award-winning work, even picking up a coveted EFFIE award from the American Marketing Association for the highest excellence in combining creativity with results. Prior to his role as an innovation speaker, he founded Exposed Brick, an award-winning advertising agency that pioneers relationship marketing through electronic and digital media.
Though a well-known marketing guru, Cohen is also a long-time practitioner of magic, something he has honed over the years to a professional level. He expresses this potent combination of business savvy and magic in his recent best-selling book, Follow the Other Hand, which was nominated by the New York Times as a potential bestseller for 2007. To book innovation and leadership speaker, Andy Cohen call Executive Speakers Bureau 901-754-9404.
Overcoming the Barriers to Your Success
Discover what stands in the way of your business and personal success – whether it is becoming a better leader, increasing sales, winning new business or just being happier in doing what you do.
Creating Magical Experiences
Innovation. Marketing. Leadership.
When you create Magical Experiences, new ideas flow, sales go up and your employees follow your lead. Learn how to leverage your assumptions to create these types of experiences in all areas of your business.
The Dangers and Opportunities of Your Assumptions
Leadership. Innovation. Marketing.
The Assumpt! is the act of treating your assumptions as truths rather than beliefs. Explore why you make Assumpts!, the danger that making Assumpts! causes, how to know when you are making Assumpts! and ways to leverage Assumpts! in order to generate new ideas and solutions.
Sometimes your leadership decisions take a dangerous direction. Learn how to change your mindset in order to transform traditional thinking about engaging teams, motivating action and generating desired outcomes.
The World’s Greatest Secret
Change takes place when you empower individuals to leverage their key strengths and passions to generate a competitive advantage. Discover the five key components that lead to personal and business changes.
Building Brand Trust
Marketing. Sales. Management.
The customer and employee experience is the real brand of any company. Explore how to make your customers part of the act by building trusting relationships or empowering employees within a changing economical environment or marketplace.
CEO HSBC Canara Life India
“When compared with the standard approach of “three boxes for comments,” I never imagined getting so much value from one short video plus three short questions. People thought hard, then gave some really revealing insights.”
Co-Developer of Stanford University's Advance Leadership Program for Asian Executives
“The magic of the Assumpt is that it enhances critical thinking across all cultures. Powerful stuff that makes you think differently.”–
Board of Directors, BAFT
"Andy challenges the audience to "think out side the box" and proves his point in a MAGIC way."
HSBC, Leadership Programmes Manager, Group Strategic Programmes.
"Using magic as a metaphor not only makes the learning entertaining, it helps ensure the messages are memorable long after the programme."
Managing Director, Duke Corporate Education
"Andy Cohen is the Houdini of leadership and customer engagement"
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