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Navigating the Digital Tsunami: How Technological Disruption is Reshaping Traditional Business Models

Kristen Hall
Tuesday, May 07, 2024
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In the dynamic landscape of modern commerce, a tidal wave of technological innovation is reshaping the very foundations of traditional business models. From artificial intelligence to blockchain, from e-commerce to the Internet of Things, the digital tsunami is relentless, sweeping across industries with unprecedented force. In this era of rapid transformation, businesses are confronted with both unparalleled opportunities and formidable challenges. To thrive amidst the currents of change, enterprises must navigate the tumultuous waters of disruption with agility and foresight. 

For guidance, we turn to our technology speakers—experts in AI’s applications to business, futurists who can help you envision your path forward, tech-humanists putting people at the fore of innovation, and more. Join us as we delve into the depths of this digital deluge, exploring its impact on established paradigms and uncovering strategies for adaptation and growth.

Innovation Backed By Connection

When thinking about future-proofing your company, look to Tom Koulopoulos’s ideas on innovation. Koulopoulos is a prominent figure in the technology and business world, known for his extensive experience as the Chairman and founder of the think tank Delphi Group, and as a founding partner of Acrovantage Ventures, focused on investing in early-stage technology startups. In his keynote, he discusses how out-of-the-box thinking will give you the tangible material to disrupt industries, but every great thought is nothing without the connections that propel it forward—from our interconnected web of satellites in the sky to our partners and role models down on earth.  

Koulopoulos's work, including books such as Reimagining Healthcare and The Gen Z Effect, delves into the impact of technology on various aspects of life, work, and society. His upcoming book, Gigatrends, explores seven key technological trends that are reshaping the future. With a reputation for challenging conventional thinking, he encourages individuals and organizations to consider new approaches and connection-first strategies to thrive in the rapidly evolving digital landscape.

AI as an Advantage 

Zack Kass, with over 14 years of experience at the intersection of artificial intelligence (AI) and business, has witnessed firsthand how technology is reshaping traditional business models. Through his tenure at OpenAI as the Head of Go-to-Market, Kass played a crucial role in translating AI research into practical business solutions. Recognizing the growing potential of AI, he departed with OpenAI to help businesses of all sizes leverage AI's capabilities because he believes true change will not happen at AI’s epicenter, but instead must be leveraged by each industry and company themselves.

After leaving OpenAI, Kass applied his AI knowledge to human resource departments to help create more diverse and inclusive workplaces, to energy companies to help cut down on waste, and more. His mission extends beyond the corporate world; he advocates for the transformational power of AI in local governance, aiming to empower communities and enhance public services. By demystifying AI and promoting its widespread adoption, Kass  seeks to ensure that advancements benefit society as a whole, fostering inclusivity and innovation.

The Emotions Behind Tech

Nancy Giordano, a renowned strategic futurist and bestselling author, says there’s more to tech than simply finding the next successful innovation. As we adapt as a society to tech, and create new generations being raised so closely with tech, we must understand the emotions behind it. How the individual feels about tech will be shaped by how they have interacted with it in their life, how they’re taken care of, how they can or can’t rely on systems. To better understand our relationship with tech, Gioradno prompts her audiences to map out their emotions using a RIFF square. In each quadrant you jot down what you’re relieved by, inspired by, fearful of, frustrated with in terms of technology and the future it holds. She then guides members through each of these realms to help them harness the power of tech in their own unique ways

With a notable portfolio of consulting work exceeding $60 billion and over 100 global keynote presentations, she is regarded as a top female futurist globally. Giordano's focus lies in guiding enterprise organizations and forward-looking leaders to adapt and excel in an era of rising expectations.Drawing from a diverse background spanning AI, food industry innovations, and internet reinvention, Giordanoadvocates for sustainable, inclusive, and dynamic solutions that align with the evolving demands of the future. 

Giordano's multifaceted contributions extend beyond consulting and writing; she has been instrumental in creating platforms like the TEDx licensee, the "Career Fair For the Future," and the Femme Futurists Society. By leveraging partnerships with organizations like Kungfu.AI, she enables visionary leaders to enhance their business acumen through artificial intelligence applications, driving impactful transformations in the 21st-century business landscape. 

Create Meaningful Human Experiences

Kate O'Neill, known as the "Tech Humanist," emphasizes the importance of balancing optimism with a reality check in navigating the tech-driven future. She is a respected figure guiding companies like Google, Etsy, and Cisco on the interplay between technology and humanity. As the founder and CEO of KO Insights, O’Neill focuses on improving human experiences on a large scale by advocating for the ethical and human-centric use of data and technology. 

While innovation and profits are top of most people’s minds, the behind-the-scenes is often overlooked. Once you’ve put your brilliant idea into play, you still have to run a business. This is where using tech to create human-first experiences is crucial. O’Neill has worked with companies across industries to use tech to add meaning into outdated structures and protocols as well as building new ones to optimize employee efforts. And across the board this has shown to increased employee retention, decreased customer acquisition cost, increased loyalty. 

Her human-centric approach to digital transformation encourages businesses and cultural leaders to consider the human impact of technological advancements for long-term success.Her insights, shared through her book Tech Humanist, and media appearances, have garnered recognition, positioning her as a leading voice in ethical tech practices and human-centered digital innovation. By advocating for a thoughtful and inclusive approach to technology, Kate O'Neill exemplifies how technological disruption can reshape traditional business models towards a more empathetic and sustainable future.

If you’re struggling to navigate the digital boom and future of technology, don’t hesitate to bring any of the above speakers to your next event to inspire your team, challenge conventional thinking, and provide invaluable insights to navigate the ever-evolving landscape of modern business successfully. To book, call the Executive Speakers Bureau at 901-286-2954.

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