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  • Michael Tchong to keynote Furniture Today’s Leadership Conference

    Michael Tchong, Michael Tchong to keynote Furniture Today’s Leadership Conference

    ORLANDO, Fla. – Innovation speaker and futurist Michael Tchong, founder of MacWeek, Atelier Systems, CyberAtlas and Iconocast will be the keynote speaker at Furniture Today’s annual Leadership Conference, Nov. 28-30 at the Four Seasons Resort here.

    An expert on disruptions that reinvent markets, Tchong is the author of the upcoming book Ubertrends, which examines the tsunami-like changes currently reshaping humanity’s values and changing the way people work, live and shop.

    “Take the Ubertrend of Time Compression,” Tchong explains in his new book. “Remember when people used to answer ‘good’ when you asked them how they were doing, not ‘busy,’ as is now often the case? Time Compression is driving society’s urgent desire to accelerate our lives, from communicating to eating to shopping.”

    Tchong will address this and other Ubertrends, such as what he describes as “The Digital Lifestyle” or “the marriage of man and machine.” This trend has had far-reaching implications for society in general as well as for the future of the furniture industry. Tchong cites for example a 2014 CNBC report that revealed that 49% of Americans had reduced spending on travel, food and healthcare in order to afford their technology.

    “That’s a spending pattern that resembles that of addicts who feed their insatiable appetite for drugs by cutting back on life’s essentials,” he writes.

    The opening keynote is part of the event’s larger theme, “Owning Your Marketplace in the Age of Customer-Centric Retail,” which will explore the increasingly rapid pace of technological change and the impact it is having on retailer-consumer interaction.

    Sessions will explore the evolving blend of content and commerce as a strategy to deliver a seamless and increasingly engaging shopper experience.

    http://www.furnituretoday.com/article/545424-michael-tchong-keynote-furniture-todays-leadership-conference/
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